The ‘Story‘ format first originated in Snapchat. This was later adopted and popularized by Facebook. Now, the same format seems to be on Twitter’s radar. Yes, the micro-blogging platform has rolled out a Stories-like feature called ‘Fleets’. So, what’s so special about Twitter Fleets and how do you use it in the Twitter mobile app? Let’s find out in this post!
How to use Twitter Fleets feature to boost engagement
Fleets, like Facebook and Instagram Stories, is short user-generated content designed to promote deeper and more personal conversations on Twitter. It’s more like a medium for sharing your casual thoughts through written text, a recorded video, or a photo post. They don’t stick around like status updates for ages as their lifespan is short (24 hours after which they disappear from the view). Here’s how to use Twitter Fleets.
- Launch your Twitter Mobile app.
- Tap your Avatar.
- Choose a photo or a video to use as a fleet.
- Set permissions for reactions and replies
- Add text.
- Adjust the text size.
- Tap the Fleets button to post it.
How do I enable Fleets on Twitter?
Getting started with the Fleets in Twitter is really simple.
First, launch the Twitter mobile app go to the Home Screen. If Fleets is available on your Twitter Mobile app, it can be seen as live Avatars at the top of the screen. Tap the Avatar.
Choose a photo or a video to create a Fleet.
Hit the drop-down button adjacent to Fleet button to set the permissions for people i.e., you can allow or disallow their reactions and replies via DM.
Add text in the box to create your fleeting thought. You can adjust the size of the text by moving the slider to the right or left. Tap Done when finished.
Once done, tap the ‘Fleet’ button visible in the upper-right corner of your text field.
Wait for a moment to allow the Twitter to post your Fleet. Congratulations, you just finished creating a fine fleet!
If you would like to delete the Fleet, simply hit the drop-down button adjacent to the Close button and select the Delete Fleet option. Know more about Fleets Twitter.
Update – Twitter has now partnered with a handful of advertisers to make the Fleet ads visible to a limited group of US users on iOS and Android.
Hope that makes sense!